Professional home staging helped this stunning Bath riverside apartment sell within just seven days of hitting the market. Here’s how we did it – and what it means for sellers across the UK.
When we were invited to stage this beautiful apartment at Royal View in Bath, we knew from the moment we stepped inside that this was no ordinary project.
Set within a stunning riverside development, this two-bedroom, two-bathroom apartment offers something genuinely rare in the Bath property market – sweeping 180-degree views over the River Avon, a generous wrap-around balcony overlooking the bridge. It’s the kind of home that stops you in your tracks.
Staging With a Purpose: Selling the Lifestyle
For a property like this, the brief was clear from the outset: don’t just showcase the rooms – sell the lifestyle.
Anyone can photograph a sofa or a dining table. But what makes a buyer fall in love with a home isn’t the furniture. It’s the feeling. It’s imagining:
- ☕ Morning coffee overlooking the River Avon
- 🌃 Evening light drifting across the water from the wrap-around balcony
- 🌿 A calm, elevated way of living right in the heart of Bath
These are the moments buyers connect with instantly – and often what transforms interest into a viewing request, and a viewing into an offer.
Every design decision we made, from the furniture selection to the accessories and soft furnishings, was guided by one question: does this help a buyer picture themselves living here?
The Result: Sold in One Week
We’re delighted to share that the property sold within just one week of going to market – an outstanding result that demonstrates the real-world impact of professional home staging.
We worked alongside Peter Greatorex Unique Homes, who brought exceptional marketing expertise to the project. Together, we were able to elevate how the apartment was perceived online, helping it stand out in a competitive Bath property market and connect immediately with the right buyers.
Beautiful photography by Inovus Property Photography brought every carefully staged detail to life – a powerful reminder of how much high-quality visuals influence a buyer’s first impression when browsing property portals like Rightmove and Zoopla.
Key Takeaways for Sellers: What This Project Teaches Us
This project is a great example of what’s possible when professional home staging, strong estate agency and quality photography work together. Here’s what sellers can learn from it:
1. Staging is about emotion, not just aesthetics. Buyers make decisions based on how a home makes them feel. Staging creates that emotional connection before they’ve even stepped through the door.
2. First impressions happen online. The majority of buyers begin their search on Rightmove or Zoopla. If your photos don’t stop the scroll, you’ll lose buyers before they ever book a viewing.
3. The right staging can dramatically reduce time on market. A property that’s well-staged, well-photographed and well-marketed gives buyers every reason to act quickly – as this project proved.
4. It works across all property types. Whether it’s a new build, a period conversion or a luxury riverside apartment, professional home staging consistently delivers results.
About Staged Homes Co
At Staged Homes Co, we specialise in professional home staging across the UK, working closely with vendors, estate agents, property investors and developers to deliver beautifully staged spaces that make a lasting impression and help properties sell faster.
We offer flexible staging packages tailored to every property, budget and timeline — whether you need a full furniture and accessories package or simply want help with the finishing touches.
Thinking of staging your property for sale? Get in touch with Staged Homes Co today to find out how we can help you achieve the best possible result.